Overview

HODBHIM-19 is a 30 ft x 30 ft non-lit hoarding strategically positioned on Satyanarayana Theatre Road in Bhimavaram, Andhra Pradesh. This hoarding serves a locality known for entertainment, commercial activity, and steady pedestrian movement. Bhimavaram is a prominent Tier-II city in West Godavari district, functioning as an educational, commercial, and agricultural hub with strong connectivity to surrounding towns and rural markets.

Location Highlights

Satyanarayana Theatre Road is a key commercial corridor in Bhimavaram, anchored by cinema-goers, retail shoppers, students, and local commuters. The road experiences consistent footfall throughout the day, with peak activity during evening hours when theatres and surrounding shops attract crowds. Bhimavaram is well-connected via National Highway 216 and serves as a transit point for travelers moving between Vijayawada, Rajahmundry, and the coastal belt. The locality's profile includes educational institutions, textile markets, agricultural trade centers, and healthcare facilities, making it a vibrant mixed-use area.

Traffic & Footfall Insights

Estimated Daily Vehicle Traffic: Approximate estimates suggest 15,000–30,000 vehicles/day pass through this locality, comprising two-wheelers, auto-rickshaws, cars, and commercial vehicles. Traffic increases during evening hours and weekends due to cinema-related movement.

Estimated Daily Footfall: The surrounding locality may experience 8,000–18,000 pedestrians/day, including theatre patrons, shoppers, students, and residents accessing nearby commercial establishments.

Peak Activity Periods: The locality sees heightened activity between 5:00 PM–10:00 PM on weekdays and throughout afternoons and evenings on weekends, driven by entertainment and retail footfall.

Primary Audience: Cinema-goers, retail shoppers, students, families, local business owners, agricultural traders, and commuters from surrounding villages and towns.

Advertising Potential: The hoarding benefits from its proximity to a theatre, ensuring repeated exposure to entertainment-seeking audiences. The locality's commercial density and consistent pedestrian activity make it suitable for campaigns targeting mass consumer segments, especially those requiring frequent brand recall.

Please note: Traffic and footfall figures are approximate estimates for the surrounding locality and are not measured statistics of this specific hoarding.

Hoarding Specifications

• Dimensions: 30 ft (Width) x 30 ft (Height)
• Total Display Area: 900 sq. ft
• Monthly Price: ₹45,000
• Property Type: Hoarding
• Lighting: Non-Lit
• Visibility: High visibility during daylight hours; reduced after sunset due to non-lit status
• Suitable Advertisement Size: Large-format creative with bold typography and high-contrast visuals

Best Suited For

• Consumer durables and electronics
• FMCG and beverages
• Mobile networks and financial services
• Fashion retail and footwear
• Educational institutions and coaching centers
• Real estate and housing projects
• Local retail and entertainment promotions

Why Choose This Hoarding?

• Located on a theatre-centric road with consistent entertainment-driven footfall
• Serves a mixed audience of urban residents, students, and rural visitors
• High daytime visibility in a commercially active locality
• Affordable pricing for extended campaigns targeting Tier-II city audiences
• Proximity to retail, education, and healthcare clusters ensures diverse audience exposure

Campaign Suggestions

• Launch campaigns for mobile handsets, consumer electronics, and appliances targeting middle-income families
• Promote fashion retail, footwear brands, and FMCG products during festival seasons
• Advertise educational institutions and skill development programs for student-heavy footfall
• Showcase real estate projects and housing schemes for local and NRI buyers
• Run regional cinema, OTT platform, and entertainment app promotions near theatre audiences

Important Note

The traffic, footfall, and reach figures provided are approximate estimates based on the characteristics of the surrounding locality. These are not direct measurements of this hoarding's performance. Actual audience exposure may vary based on campaign creative, time of year, local events, and other factors.