Overview

This hoarding is located on Lewis Road near Kedar Gouri in Bhubaneswar, facing Ravi Talkies Square. Lewis Road is a well-established commercial corridor in the heart of Bhubaneswar, known for its mix of retail outlets, educational institutions, residential complexes, and entertainment venues. The proximity to Ravi Talkies Square—a recognizable landmark—ensures consistent visibility among local commuters, shoppers, and moviegoers. This location offers brands an opportunity to connect with a diverse, urban audience in Odisha's capital city.

Location Highlights

Lewis Road is situated in a densely populated area of Bhubaneswar, with connectivity to key commercial and residential zones. The road serves as a connector between major thoroughfares and experiences steady vehicle and pedestrian movement throughout the day. Ravi Talkies Square is a popular cinema and entertainment hub, drawing families, students, and young professionals regularly. The surrounding area includes coaching centers, small retail shops, eateries, and residential apartments, contributing to a dynamic mix of local and pass-through traffic. The locality is also within reasonable distance from Master Canteen, Unit-3 Market, and other commercial pockets in central Bhubaneswar.

Traffic & Footfall Insights

Estimated Daily Vehicle Traffic: Approximate estimates suggest 20,000–40,000 vehicles/day on Lewis Road, given its role as a busy city road connecting commercial and residential areas.

Estimated Daily Footfall: The surrounding locality may experience 8,000–20,000 pedestrians/day, particularly near Ravi Talkies Square and adjacent commercial establishments.

Peak Activity Periods: Typical traffic in this locality is likely to peak during 8:00 AM–10:00 AM, 1:00 PM–3:00 PM, and 6:00 PM–9:00 PM, aligning with office commutes, lunch hours, and evening entertainment.

Primary Audience: Daily commuters, college students, cinema audiences, local shoppers, working professionals, and residents of central Bhubaneswar.

Advertising Potential: The hoarding's proximity to a popular cinema square and its location on a busy commercial road make it suitable for campaigns targeting urban, middle-income audiences with varied interests.

Hoarding Specifications

• Dimensions: 40 ft (W) × 25 ft (H)
• Total Display Area: 1,000 sq. ft.
• Monthly Price: ₹85,000
• Property Type: Hoarding
• Lighting: Non-Lit
• Visibility: High visibility from vehicles and pedestrians moving toward Ravi Talkies Square
• Suitable Advertisement Size: Large-format creative with bold visuals and minimal text

Best Suited For

• Entertainment and cinemas
• E-commerce and retail brands
• Mobile networks and telecom services
• Banking and financial services
• Fast-moving consumer goods (FMCG)
• Educational institutions and coaching centers
• Healthcare and diagnostic services
• Real estate and residential projects

Why Choose This Hoarding?

• Located on a busy commercial road near a well-known entertainment landmark
• High exposure to a diverse urban audience including students, families, and professionals
• Consistent vehicle and pedestrian movement throughout the day
• Positioned in a central area of Bhubaneswar with strong residential and commercial density
• Large display area ideal for high-impact brand messaging
• Suitable for long-term brand-building and local market penetration

Campaign Suggestions

• Launch new retail or e-commerce offers targeting Bhubaneswar's growing consumer base
• Promote upcoming movies, entertainment events, or OTT platform subscriptions near cinema audiences
• Advertise coaching centers, skill development programs, or professional courses for students
• Highlight banking products, digital payment solutions, or loan offers for middle-income families
• Showcase healthcare services, diagnostic packages, or wellness campaigns for local residents

Important Note

The traffic, footfall, and reach estimates provided are approximate and based on the general characteristics of the surrounding locality. These figures are not measured statistics specific to this hoarding. Reliable public measurements for individual hoardings are unavailable, and actual exposure may vary based on campaign duration, creative quality, and seasonal factors.