Overview

This 20 ft × 20 ft non-lit hoarding is located in Dakabangala, a locality in Jajpur district, Odisha. Jajpur is a historically and commercially significant district in coastal Odisha, known for its industrial clusters, religious sites, and strategic connectivity along National Highway 16 (formerly NH 5). Dakabangala serves as a connecting node within the district, experiencing regular local and inter-district traffic. The hoarding offers a cost-effective outdoor advertising solution for brands targeting audiences in semi-urban and industrial corridors of Odisha.

Location Highlights

Dakabangala is situated in Jajpur district, which is part of Odisha's industrial heartland. The locality benefits from its proximity to Jajpur Road Railway Station, one of the busiest junctions in the state, and National Highway 16, a major east coast arterial route. The area experiences a mix of local residential traffic, commercial vehicles, and industrial workforce movement. Jajpur district is home to several large-scale industries, including steel, power, and manufacturing units, making it a hub for B2B and consumer goods advertising. The surrounding region also attracts pilgrims and tourists visiting nearby religious sites, adding to the area's diverse audience profile.

Traffic & Footfall Insights

Approximate estimates suggest the following for the Dakabangala locality:

• Estimated Daily Vehicle Traffic: 15,000–30,000 vehicles/day
• Estimated Daily Footfall: 2,000–6,000 pedestrians/day
• Peak Activity Periods: 7:00 AM–9:00 AM, 12:00 PM–2:00 PM, and 5:00 PM–7:00 PM
• Primary Audience: Local residents, industrial workers, commuters, commercial vehicle drivers, and inter-district travelers
• Advertising Potential: Strong visibility for FMCG, automotive, education, healthcare, and industrial service providers targeting semi-urban and industrial demographics

These are locality-based estimates. Reliable public measurements for this specific hoarding are unavailable.

Hoarding Specifications

• Dimensions: 20 ft (Width) × 20 ft (Height)
• Total Area: 400 sq. ft.
• Monthly Price: ₹20,000
• Property Type: Hoarding
• Lighting: Non-Lit
• Visibility: Suitable for daytime campaigns
• Suitable Advertisement Size: Medium to large format creative with bold visuals and minimal text for quick readability

Best Suited For

• FMCG brands (snacks, beverages, household products)
• Automotive (two-wheelers, commercial vehicles, service centers)
• Educational institutions and coaching centers
• Healthcare and diagnostic services
• Banking and insurance
• Retail and local businesses
• Industrial equipment and B2B services

Why Choose This Hoarding?

• Affordable pricing at ₹20,000/month, ideal for regional and local campaigns
• Located in Jajpur district, a key industrial and commercial zone in Odisha
• Captures a diverse audience including industrial workers, local residents, and highway travelers
• Good-sized display area (400 sq. ft.) allows for impactful creative execution
• Suitable for long-term brand building and localized promotional campaigns
• Strategic position in a semi-urban corridor with steady daily traffic flow

Campaign Suggestions

• Launch campaigns for FMCG products targeting rural and semi-urban consumers in Jajpur district
• Promote automotive brands, especially two-wheelers and commercial vehicles popular in industrial areas
• Advertise educational institutions, skill development centers, and vocational training programs
• Highlight healthcare services, hospitals, and diagnostic labs serving the local population
• Announce retail offers, local business openings, or regional event promotions
• Use bold visuals and minimal text to ensure high daytime recall and brand visibility

Important Note

The traffic, footfall, and reach figures provided are approximate estimates for the surrounding Dakabangala locality based on the area's commercial and residential profile. These are not measured statistics specific to this hoarding. Actual performance may vary depending on campaign creative, placement angle, and seasonal factors.