Overview

This wallwrap hoarding is located on Hata Bazar Road in Raghunathpur, Jagatsinghpur district, Odisha. Positioned along the Raghunathpur-Pandava Road corridor, this advertising space serves a regional audience in a developing semi-urban locality. The hoarding provides visibility to local traffic, residents, and visitors traveling through this commercial-residential belt of Jagatsinghpur.

Location Highlights

Raghunathpur is a locality within Jagatsinghpur district, known for its mix of residential neighborhoods and local commercial establishments. Hata Bazar Road likely serves as a connector between residential pockets and market areas. The surrounding area experiences daily movement of local commuters, shoppers, students, and traders. The locality is part of Jagatsinghpur's broader rural-to-urban transition zone, with agricultural activity, small businesses, schools, healthcare centers, and local markets forming the economic backbone.

Traffic & Footfall Insights

Estimated Daily Vehicle Traffic: Approximate estimates suggest 4,000–10,000 vehicles/day, primarily comprising two-wheelers, auto-rickshaws, local buses, and light commercial vehicles. This is a reasonable estimate for a semi-urban connector road in a district-level town in Odisha.

Estimated Daily Footfall: The surrounding locality may experience 1,500–5,000 pedestrians/day, including shoppers visiting nearby markets, students commuting to schools, and residents moving within the neighborhood.

Peak Activity Periods: Movement is typically higher during 7:00 AM–9:30 AM (morning commute and school hours) and 5:00 PM–8:00 PM (evening market activity and return commutes).

Primary Audience: Local residents, shoppers, small business owners, students, daily wage workers, and regional travelers passing through Raghunathpur.

Advertising Potential: Suitable for brands targeting Tier 3 and rural-urban audiences with messages that resonate with local lifestyles, affordability, and essential services.

Hoarding Specifications

• Dimensions: 30 ft (W) × 15 ft (H)
• Total Display Area: 450 sq ft
• Monthly Price: ₹6,750
• Property Type: Hoarding (Wallwrap)
• Lighting: Non-Lit
• Visibility: Moderate visibility during daylight hours; limited visibility after sunset due to non-lit nature
• Suitable Advertisement Size: Large format, best suited for bold visuals and minimal text

Best Suited For

This hoarding is ideal for brands and services targeting semi-urban and rural audiences, including:

• Local FMCG brands and consumer goods
• Regional retailers and wholesale distributors
• Agricultural products, seeds, and fertilizers
• Healthcare services, diagnostic centers, and pharmacies
• Educational institutions and vocational training centers
• Financial services, microfinance institutions, and banking
• Telecommunication services and mobile recharge
• Government schemes and public awareness campaigns

Why Choose This Hoarding?

• Affordable Pricing: Monthly cost of ₹6,750 makes it accessible for local and regional advertisers with smaller budgets.
• Local Penetration: Reaches a community-based audience with strong word-of-mouth influence.
• Strategic Placement: Located on a connector road serving daily commuters and shoppers.
• Large Display Area: 450 sq ft provides ample space for impactful messaging.
• Repeat Exposure: Daily commuters and local residents provide consistent visibility for brand recall.

Campaign Suggestions

• Promote local retail shops, grocery stores, and distribution centers serving Jagatsinghpur.
• Advertise agricultural products, crop protection solutions, and seasonal farming inputs.
• Launch awareness campaigns for healthcare services, maternal care, and vaccination drives.
• Highlight affordable educational programs, skill development courses, and coaching centers.
• Promote regional financial services, SHG schemes, and mobile banking facilities.

Important Note

The traffic and footfall figures mentioned above are approximate estimates for the surrounding locality based on typical patterns observed in semi-urban Odisha towns. These are not measured statistics specific to this hoarding. Weekly unique reach is an estimated projection and not a guaranteed metric. Reliable public measurements for this specific location are unavailable.