Overview

This 20 ft × 20 ft hoarding is located at Samantarapur FAC, Sisupalgarh in Bhubaneswar, Odisha. Sisupalgarh is a historically significant locality known for its proximity to important commercial, educational, and residential zones. This site offers visibility to local traffic and serves as an effective advertising platform for brands targeting mid-tier urban audiences in the state capital.

Location Highlights

Sisupalgarh is situated in the southeastern part of Bhubaneswar, approximately 8–10 km from the city center. The area lies along important internal connecting roads and is surrounded by residential colonies, educational institutions, and growing commercial pockets. Samantarapur FAC (Fertilizer Area Cooperative) is recognized within the locality, contributing to moderate visibility. Approximate estimates suggest the locality benefits from consistent daily commuter traffic, including office-goers, students, and local residents. The hoarding is positioned along an internal route that likely sees regular vehicular and pedestrian movement, particularly during morning and evening hours.

Traffic & Footfall Insights

Estimated Daily Vehicle Traffic: 12,000–22,000 vehicles/day

Based on the area's residential and commercial profile, traffic consists of two-wheelers, auto-rickshaws, and four-wheelers. Peak movement is expected during 7:30 AM–9:30 AM and 5:00 PM–7:30 PM as commuters travel to nearby work zones and educational institutions.

Estimated Daily Footfall: 2,000–6,000 pedestrians/day

Moderate pedestrian activity is typical of such residential-commercial corridors, with foot traffic rising near local shops, transit points, and schools.

Primary Audience: Working professionals, middle-income families, college students, and local shop visitors.

Advertising Potential: This hoarding is well-suited for hyperlocal campaigns, real estate promotions, educational institutions, FMCG brands, and regional services targeting Bhubaneswar's growing suburban demographic.

Hoarding Specifications

• Dimensions: 20 ft (W) × 20 ft (H)
• Total Display Area: 400 sq. ft.
• Monthly Rental Price: ₹87,000
• Property Type: Hoarding
• Lighting: Non-Lit
• Visibility: Moderate, effective during daylight hours
• Suitable Advertisement Size: Full-size vinyl or flex print covering 400 sq. ft.

Best Suited For

• Real estate developers and housing projects
• Educational institutions and coaching centers
• Healthcare providers and diagnostic labs
• FMCG and consumer goods brands
• Local retail and service businesses
• Banking and financial services

Why Choose This Hoarding?

• Positioned in a developing residential-commercial locality with consistent local traffic
• Offers affordable monthly pricing for sustained visibility in Bhubaneswar's suburban belt
• Non-lit format reduces energy costs while maintaining daytime impact
• Effective for hyperlocal campaigns and neighborhood brand presence
• Ideal for brands looking to capture mid-income households and working professionals

Campaign Suggestions

• Launch real estate promotions targeting homebuyers in the Bhubaneswar suburbs
• Advertise school and college admissions during peak enrollment seasons
• Promote FMCG or retail brands with localized product offerings
• Highlight healthcare and diagnostic services for nearby residential communities
• Build regional brand awareness with sustained campaigns at economical rates

Important Note

The traffic, footfall, and reach figures provided are approximate estimates for the surrounding locality based on its geographical and commercial characteristics. These are not direct measurements of the hoarding's performance. Actual exposure may vary depending on campaign design, placement angle, and seasonal factors. Reliable public measurements are unavailable for this specific site.