Overview

This 50 ft × 30 ft hoarding is strategically positioned in Satmile, near Guwahati University, facing the direction of Lokpriya Gopinath Bordoloi International Airport. The location benefits from being situated along a significant transit corridor connecting the university area with the airport route, making it visible to a diverse audience of students, academics, business travelers, and airport-bound commuters. The hoarding's proximity to Guwahati University—one of Assam's premier educational institutions—adds academic and youth demographic exposure.

Location Highlights

Satmile is located in the northeastern part of Guwahati, positioned along the airport approach road. The area experiences consistent traffic from both directions—university-bound commuters during academic hours and airport travelers throughout the day. Guwahati University, with thousands of students and faculty, creates a sustained educational and residential ecosystem. The locality combines institutional, residential, and commercial characteristics, with moderate density and steady vehicular movement. The airport proximity ensures exposure to business travelers, tourists, and aviation-related traffic patterns.

Traffic & Footfall Insights

Estimated Daily Vehicle Traffic: Approximate estimates suggest 25,000–45,000 vehicles/day along this corridor, comprising university traffic, airport-bound vehicles, local commuters, and residential movement.

Estimated Daily Footfall: The surrounding locality may experience 3,000–8,000 pedestrians/day, primarily students, university staff, local residents, and some airport-related foot traffic.

Peak Activity Periods: Morning hours (8:00 AM–10:00 AM) see university-bound traffic, while late afternoon (4:00 PM–7:00 PM) captures homebound commuters. Airport-related traffic remains distributed throughout the day.

Primary Audience: Students, academics, airport travelers, business professionals, middle to upper-middle-class residents, and institutional staff.

Advertising Potential: The location offers visibility to an educated, mobile audience with exposure to both academic and professional demographics. The airport-facing direction captures outbound travelers' attention during their journey.

Important: These traffic and footfall figures are approximate estimates for the surrounding locality based on its characteristics. Reliable public measurements for this specific hoarding are unavailable.

Hoarding Specifications

• Dimensions: 50 ft (Width) × 30 ft (Height)
• Total Display Area: 1,500 sq ft
• Monthly Price: ₹1,02,500
• Property Type: Hoarding
• Lighting: Non-Lit (daylight visibility only)
• Visibility: High during daytime hours; faces airport direction
• Suitable Advertisement Size: Large-format brand messaging, institutional campaigns

Best Suited For

• Educational institutions and online learning platforms
• Travel and tourism services
• Airline and airport-related services
• Banking and financial services
• Mobile networks and technology products
• Healthcare services and hospitals
• Real estate and housing projects
• Consumer durables and automotive brands

Why Choose This Hoarding?

• University proximity provides consistent exposure to young, educated demographics throughout the academic year
• Airport route positioning captures business travelers and tourists with higher purchasing power
• Dual audience advantage: both regular commuters and one-time airport travelers
• Large display area of 1,500 sq ft ensures high visibility and impactful brand messaging
• Cost-effective monthly rental for a location with institutional and transit corridor advantages
• Educational ecosystem exposure ideal for brands targeting students, faculty, and academic communities

Campaign Suggestions

• Launch admission campaigns for educational institutions and competitive exam coaching centers during peak academic seasons
• Promote travel packages, airline offers, and tourism destinations targeting airport-bound passengers
• Advertise banking products, credit cards, and insurance services to the professional and academic audience
• Showcase mobile technology, laptops, and gadgets appealing to the student demographic
• Introduce real estate projects and housing schemes to university staff and professionals in the area

Important Note

The traffic volume, footfall, and reach estimates provided above are approximate projections for the surrounding Satmile locality based on its proximity to Guwahati University and the airport route. These are not measured statistics specific to this hoarding. Actual exposure may vary based on seasonal patterns, university schedules, and airport traffic fluctuations.