Overview

This non-lit hoarding is located at Anjanpir Chowk in Hajipur, a prominent commercial and residential junction in the Vaishali district of Bihar. Hajipur serves as the district headquarters and is an important urban center connecting multiple arterial roads. Anjanpir Chowk is a notable intersection in the city, experiencing consistent vehicular and pedestrian movement throughout the day. The hoarding offers visibility to daily commuters, local shoppers, and inter-city travelers passing through this junction.

Location Highlights

Hajipur is strategically positioned across the Ganges River from Patna, connected via the historic Mahatma Gandhi Setu. The city functions as a commercial and administrative hub for the surrounding rural and semi-urban areas. Anjanpir Chowk is situated within a mixed-use locality featuring retail shops, residential neighborhoods, educational institutions, and small commercial establishments. The area experiences steady traffic from local residents, daily commuters traveling to Patna, and regional traffic passing through Hajipur. Approximate estimates suggest the surrounding locality has moderate commercial density with increasing urbanization.

Traffic & Footfall Insights

Estimated Daily Vehicle Traffic: The surrounding locality may experience approximately 12,000–25,000 vehicles/day, including two-wheelers, auto-rickshaws, cars, and commercial vehicles. Traffic peaks during morning and evening hours due to commuter movement.

Estimated Daily Footfall: Based on the area's commercial profile, pedestrian movement is likely in the range of 3,000–8,000 people/day, comprising shoppers, students, and local residents.

Peak Activity Periods: Traffic and footfall are highest during 7:00 AM–10:00 AM and 5:00 PM–8:00 PM on weekdays, with sustained activity on weekends due to shopping and social visits.

Primary Audience: Local residents, daily commuters, small business owners, middle-income families, students, and regional travelers.

Advertising Potential: This location is suitable for brands targeting local and regional audiences in a growing tier-2 city environment. The consistent daily exposure at a busy chowk makes it effective for building brand recall.

Hoarding Specifications

• Dimensions: 26 ft (W) × 12 ft (H)
• Total Display Area: 312 sq ft
• Monthly Price: ₹3,744
• Property Type: Hoarding
• Lighting: Non-Lit
• Visibility: High during daylight hours; reduced after sunset
• Suitable Advertisement Size: Medium to large format

Best Suited For

• Local retail brands and consumer goods
• Banking and financial services
• Educational institutions and coaching centers
• Healthcare and pharmaceutical products
• FMCG and daily essentials
• Real estate and housing projects
• Mobile and electronics retailers
• Regional service providers

Why Choose This Hoarding?

• Located at a busy junction in Hajipur's commercial zone with consistent daily traffic
• Affordable pricing makes it accessible for local and regional brands
• High visibility during peak daylight hours
• Appeals to a diverse audience including commuters, shoppers, and residents
• Suitable for sustained brand building campaigns in a growing tier-2 market
• Strategic location for brands targeting Vaishali district and surrounding regions

Campaign Suggestions

• Promote local retail offers, seasonal sales, and festival campaigns
• Advertise educational programs, skill development courses, and admission drives
• Launch regional banking products, insurance schemes, and financial services
• Highlight healthcare services, diagnostic centers, and pharmacies
• Announce real estate projects and housing schemes in the Hajipur region

Important Note

The traffic and footfall figures provided are approximate estimates for the surrounding locality and are not measured statistics of this specific hoarding. Reliable public measurements are unavailable. Actual exposure may vary based on road conditions, seasonal factors, and urban development patterns. The weekly unique reach estimate is derived from these locality-based approximations.