Overview

This 20×20 ft hoarding is positioned at Rajendra Chowk in Hajipur, the district headquarters of Vaishali in Bihar. Rajendra Chowk is a well-known junction in the heart of Hajipur, serving as a major connecting point for local traffic, commercial establishments, and residential neighborhoods. The location experiences consistent daily movement from commuters, shoppers, students, and business travelers, making it a functional spot for outdoor advertising targeting the local population.

Location Highlights

Rajendra Chowk is centrally located in Hajipur, a city known for its agricultural trade, particularly bananas, and its proximity to Patna across the Ganges River. The area is characterized by a mix of retail shops, banks, medical stores, small offices, educational coaching centers, and food outlets. The surrounding locality includes residential colonies and access routes leading to NH-77 (connecting Muzaffarpur and Patna), making it a transit point for daily commuters. Hajipur Railway Station is approximately 2–3 km away, and the area serves as a feeder zone for travelers heading toward Patna or Muzaffarpur.

Traffic & Footfall Insights

Approximate estimates suggest the following for the surrounding locality:

• Estimated Daily Vehicle Traffic: 12,000–25,000 vehicles/day — includes two-wheelers, auto-rickshaws, cars, and light commercial vehicles navigating through the chowk.

• Estimated Daily Footfall: 3,000–8,000 pedestrians/day — comprising local shoppers, students, daily commuters, and residents accessing nearby markets and services.

• Peak Activity Periods: 8:00 AM–10:00 AM and 5:00 PM–8:00 PM on weekdays, with increased activity on weekends and market days.

• Primary Audience: Local families, small business owners, students, daily commuters, and middle-income households.

• Advertising Potential: The chowk's central position and consistent daily traffic make it suitable for brands targeting Hajipur's local economy and everyday consumers.

Hoarding Specifications

• Dimensions: 20 ft (width) × 20 ft (height)
• Monthly Price: ₹4,800
• Property Type: Hoarding
• Lighting: Non-Lit
• Visibility: Good during daylight hours; reduced visibility after dusk due to absence of lighting
• Suitable Advertisement Size: Standard 20×20 ft creative

Best Suited For

• Local retail and FMCG brands
• Regional BFSI services and microfinance institutions
• Educational institutes and coaching centers
• Healthcare and diagnostic services
• Mobile network providers and electronics retailers
• Local real estate and housing projects

Why Choose This Hoarding?

• Positioned at a busy chowk in the heart of Hajipur, ensuring consistent daily exposure.
• Affordable monthly pricing makes it accessible for regional and local advertisers.
• Central location connects residential and commercial zones, reaching diverse audience segments.
• Suitable for long-term brand building and seasonal campaigns targeting the local market.
• Standard 20×20 ft size allows for clear messaging and visual impact at a compact scale.

Campaign Suggestions

• Promote local retail offers, festival sales, and new store launches.
• Advertise BFSI products such as personal loans, savings schemes, and insurance.
• Build awareness for coaching centers, skill development programs, and educational institutions.
• Highlight healthcare services, diagnostic packages, and wellness products.
• Launch regional campaigns for FMCG, mobile recharges, and consumer durables.

Important Note

All traffic, footfall, and reach figures provided are approximate estimates based on the surrounding locality and typical characteristics of similar locations in Hajipur. These are not measured statistics specific to this hoarding and should be considered indicative for campaign planning purposes.