Overview

This 27 ft × 30 ft non-lit hoarding is located on Cinema Road in Hajipur, Bihar—a prominent commercial and entertainment corridor in the heart of Vaishali district. Cinema Road connects key commercial zones and residential neighborhoods, making it a consistent route for daily commuters, shoppers, and cinema-goers. The hoarding offers strategic visibility in a mixed-use locality with moderate to high footfall, particularly during evening hours and weekends.

Location Highlights

Cinema Road is recognized as one of the busiest streets in Hajipur, serving as a primary access route to cinema halls, retail outlets, restaurants, and small businesses. The area attracts a diverse demographic including families, students, working professionals, and traders. The locality's commercial profile ensures consistent daily movement throughout the week. Hajipur, as the administrative headquarters of Vaishali district, benefits from steady traffic due to its proximity to Patna (approximately 18 km) and its role as a transit point for NH-77 and NH-322 traffic. The surrounding area includes schools, medical centers, banks, and local government offices, contributing to sustained vehicular and pedestrian activity.

Traffic & Footfall Insights

Estimated Daily Vehicle Traffic: Approximate estimates suggest 18,000–35,000 vehicles/day on Cinema Road, including two-wheelers, autorickshaws, cars, and light commercial vehicles. The road experiences moderate congestion during morning and evening hours.

Estimated Daily Footfall: The surrounding locality may experience 4,000–10,000 pedestrians/day, with higher concentration near cinema halls, retail shops, and eateries.

Peak Activity Periods: Typical traffic in this locality is likely to peak during 8:00 AM–10:00 AM, 1:00 PM–2:30 PM, and 5:00 PM–9:00 PM. Weekends and cinema show timings see elevated pedestrian movement.

Primary Audience: Middle-class families, cinema-goers, retail shoppers, students, and daily commuters.

Advertising Potential: The hoarding's size and location make it suitable for brands targeting Tier-2/Tier-3 urban consumers. However, being non-lit, visibility is limited to daylight hours and early evening.

Hoarding Specifications

• Dimensions: 27 ft (Width) × 30 ft (Height)
• Total Display Area: 810 sq. ft.
• Monthly Price: ₹9,720
• Property Type: Hoarding
• Lighting: Non-Lit (daylight visibility only)
• Visibility: High during daytime; limited after sunset
• Suitable Advertisement Size: Full hoarding wrap recommended for maximum impact

Best Suited For

• Regional and national retail brands
• FMCG and consumer goods companies
• Local cinema promotions and entertainment events
• Banking and financial services
• Educational institutions and coaching centers
• Healthcare and wellness brands
• Real estate and housing projects

Why Choose This Hoarding?

• Located on a high-activity commercial road with consistent daily traffic
• Ideal for reaching middle-class families and cinema audiences
• Affordable monthly pricing for long-term campaigns
• Large display area (810 sq. ft.) ensures strong visual presence
• Proximity to Patna enhances regional brand visibility
• Suitable for advertisers targeting Tier-2 urban markets

Campaign Suggestions

• Launch local cinema releases and entertainment events with bold visuals
• Promote consumer goods and retail offers targeting families
• Highlight festival sales and seasonal promotions
• Advertise educational courses and competitive exam coaching
• Build regional brand awareness for banking, insurance, and real estate

Important Note

The traffic, footfall, and weekly unique reach figures provided here are approximate estimates based on the surrounding locality's commercial profile. Reliable public measurements are unavailable. These are not measured statistics specific to the hoarding itself. Advertisers are encouraged to conduct on-ground assessments for campaign planning.