Overview

This hoarding is located in the Stadium area of Cuttack, Odisha — a locality centered around the iconic Barabati Stadium, one of India's oldest cricket venues. The area experiences a mix of sports enthusiasts, local commuters, students, and visitors, particularly during match days and events. The surrounding locality includes residential neighborhoods, educational institutions, and commercial establishments, making it a moderately active zone with steady footfall and vehicle movement.

Location Highlights

The Stadium area in Cuttack is well-known for its sports culture and community activity. Barabati Stadium attracts thousands of visitors during domestic and international cricket matches, festivals, and public events. The locality is served by internal roads connecting residential colonies, schools, and local markets. While not a high-speed arterial, the area sees consistent daily traffic from residents, students, and event-goers. The hoarding is positioned in a zone where visibility can be maximized during peak hours and event days.

Traffic & Footfall Insights

Estimated Daily Vehicle Traffic: Approximate estimates suggest 12,000–28,000 vehicles/day on typical days, with significant surges during match days or public events when traffic can exceed 40,000 vehicles/day.

Estimated Daily Footfall: The surrounding locality may experience 3,000–8,000 pedestrians/day under normal conditions, increasing to 15,000–30,000/day during major events at the stadium.

Peak Activity Periods: Reliable public measurements are unavailable, but typical peak times are likely 7:30 AM–9:30 AM (morning commute), 4:00 PM–7:00 PM (evening return and local shopping), and event days when crowds gather before and after matches.

Primary Audience: Local residents, sports fans, students, families, and visitors attending events. The audience profile includes middle-income households, youth, and sports enthusiasts.

Advertising Potential: The hoarding offers steady exposure to a local and event-driven audience. Brands targeting sports culture, youth, and community-focused campaigns can benefit from repeated visibility and event-day surges.

Hoarding Specifications

• Dimensions: 20 ft (W) × 20 ft (H) — 400 sq. ft. display area
• Monthly Price: ₹12,000
• Property Type: Hoarding
• Lighting: Non-Lit (daylight visibility only)
• Visibility: Suitable for local commuters and event-driven audiences
• Suitable Advertisement Size: Medium to large creatives with bold text and clear visuals for impact during the day

Best Suited For

• Sports brands and equipment retailers
• Local retail and FMCG products
• Educational institutions and coaching centers
• Healthcare and wellness services
• Community events and local services
• Entertainment and media campaigns

Why Choose This Hoarding?

• Positioned in a locality with strong sports culture and community engagement
• Event-driven traffic surges provide periodic high-visibility opportunities
• Affordable monthly rate suitable for local and regional advertisers
• Repeated exposure to local residents and regular commuters
• Ideal for campaigns targeting youth and sports enthusiasts

Campaign Suggestions

• Launch sports apparel or equipment promotions timed with cricket season
• Promote local retail offers, especially during event days
• Advertise coaching classes or skill development programs for students
• Run community health camps or wellness service campaigns
• Highlight entertainment events, movie releases, or local festivals

Important Note

Traffic, footfall, and reach figures provided are approximate estimates for the surrounding Stadium locality in Cuttack and are not measured statistics specific to this hoarding. Actual exposure may vary based on event schedules, road conditions, and seasonal factors.