Overview

This large-format hoarding on Lewis Road in Madhipur, Odisha, occupies a strategic position facing Rabi Talkies—a local entertainment landmark. With dimensions of 40 ft × 30 ft, this frontlit hoarding offers excellent visibility in a mixed commercial and residential locality. Madhipur, part of Cuttack district, is a developing urban area with growing commercial activity, making this location suitable for brands targeting local consumers and commuters.

Location Highlights

Lewis Road serves as an important connector in Madhipur's road network. Positioned facing Rabi Talkies, this hoarding benefits from the cinema hall's regular visitor traffic, especially during evenings and weekends. The surrounding area features a mix of retail shops, small businesses, residential neighborhoods, and educational institutions. Approximate estimates suggest the locality experiences moderate vehicular and pedestrian movement, with increased activity during cinema showtimes, market hours, and school commute periods. The area connects residential zones with commercial pockets, ensuring consistent daily exposure.

Traffic & Footfall Insights

Based on the area's commercial profile and road hierarchy, the surrounding locality may experience:

• Estimated Daily Vehicle Traffic: 12,000–28,000 vehicles/day
• Estimated Daily Footfall: 3,000–8,000 pedestrians/day
• Peak Activity Periods: 8:00 AM–10:00 AM, 5:00 PM–9:00 PM, and weekend afternoons
• Primary Audience: Local residents, cinema-goers, retail shoppers, students, and daily commuters
• Advertising Potential: Strong brand recall among regular commuters and entertainment seekers; suitable for sustained local campaigns

These figures are approximate estimates for the surrounding locality. Reliable public measurements are unavailable.

Hoarding Specifications

• Dimensions: 40 ft (W) × 30 ft (H)
• Total Display Area: 1,200 sq ft
• Monthly Rental Price: ₹78,000
• Property Type: Hoarding
• Lighting: Front Lit (enhanced evening and night visibility)
• Visibility: Clear frontal exposure facing Rabi Talkies and passing traffic
• Suitable Advertisement Size: Large-format creative with bold visuals and concise messaging

Best Suited For

• Local retail brands and consumer goods
• Entertainment and cinema promotions
• Mobile network providers and telecom services
• Educational institutions and coaching centers
• FMCG products targeting middle-income households
• Banking and financial services
• Real estate projects in Cuttack district
• Healthcare services and clinics

Why Choose This Hoarding?

• Cinema Landmark Visibility: Positioned facing Rabi Talkies, attracting regular entertainment-seeking audiences
• Mixed Audience Reach: Captures residents, shoppers, students, and daily commuters in one location
• Front Lighting Advantage: Maintains strong visibility during evening hours when footfall peaks near the cinema
• Affordable Monthly Rate: Cost-effective option for sustained local brand building and awareness campaigns
• Strategic Urban Positioning: Located on a connecting road with consistent daily traffic flow

Campaign Suggestions

• Launch local retail promotions and seasonal offers targeting nearby residential areas
• Promote cinema releases, entertainment apps, or food delivery services
• Build brand awareness for FMCG products with simple, memorable visuals
• Advertise educational courses, competitive exam coaching, or skill development programs
• Highlight real estate projects in Cuttack district with clear location and contact details

Important Note

Traffic, footfall, and reach estimates provided are approximate assessments of the surrounding locality based on its commercial profile, road hierarchy, and proximity to Rabi Talkies. These are not measured statistics specific to this hoarding. Actual exposure may vary based on seasonal trends, local events, and cinema schedules.