Overview

This front-lit hoarding is positioned near Regalia Mall in the Tamando area of Bhubaneswar, Odisha. With a commanding size of 40 ft × 30 ft, it offers substantial visual presence in a rapidly developing commercial corridor of Odisha's capital city. The location benefits from the mall's footfall and the area's growing residential and commercial density, making it suitable for brands seeking visibility among urban consumers in Bhubaneswar.

Location Highlights

Tamando is an emerging locality in Bhubaneswar, situated along National Highway 16 (NH-16), which connects the city to Cuttack and other parts of coastal Odisha. The area has witnessed significant urbanization in recent years, with the establishment of shopping complexes like Regalia Mall, residential townships, educational institutions, and healthcare facilities. The hoarding's proximity to the mall places it in a zone frequented by shoppers, families, and young professionals. The locality also serves as a transit point for commuters traveling between Bhubaneswar's central business districts and peripheral residential areas. While not in the city's prime commercial core, Tamando represents a growing suburban commercial hub with increasing consumer activity.

Traffic & Footfall Insights

Approximate estimates suggest the following for this locality:

Estimated Daily Vehicle Traffic: 25,000–50,000 vehicles/day

The area experiences moderate to high vehicular movement due to its position on a major arterial route and proximity to NH-16. Traffic includes both local commuters and intercity travelers.

Estimated Daily Footfall: 8,000–18,000 pedestrians/day

Footfall is primarily driven by mall visitors, nearby residential complexes, and commercial establishments in the vicinity.

Peak Activity Periods: 10:00 AM–1:00 PM and 5:00 PM–9:00 PM

Weekends and evenings see heightened activity due to shopping and leisure visits to the mall.

Primary Audience: Middle-income families, young professionals, students, mall shoppers, and local commuters.

Advertising Potential: The hoarding's large format and front lighting ensure visibility during day and night, making it effective for sustained brand messaging in a developing commercial area.

Important: These are locality-based estimates, not measured statistics of the hoarding itself.

Hoarding Specifications

• Dimensions: 40 ft (W) × 30 ft (H)
• Total Display Area: 1,200 sq. ft.
• Monthly Price: ₹77,999
• Property Type: Hoarding
• Lighting: Front Lit (ensures visibility after dark)
• Visibility: High visibility from the main road and adjacent commercial areas
• Suitable Advertisement Size: Large-format creatives with bold visuals and minimal text

Best Suited For

• Retail brands and shopping chains
• Consumer electronics and home appliances
• Real estate developers and housing projects
• Automobile showrooms and dealerships
• Educational institutions and coaching centers
• Healthcare providers and diagnostic centers
• E-commerce and delivery platforms
• Entertainment and hospitality services

Why Choose This Hoarding?

• Strategic suburban location near a popular shopping mall in a growing commercial zone.
• Large 40×30 format provides ample space for impactful brand storytelling and product showcases.
• Front-lit illumination ensures round-the-clock visibility, maximizing campaign effectiveness.
• Captures both vehicular and pedestrian audiences, including shoppers, families, and daily commuters.
• Affordable monthly rate of ₹77,999 offers excellent value for a high-visibility location in Bhubaneswar.
• Growing locality with increasing consumer spending power and commercial development.

Campaign Suggestions

• Launch campaigns for new retail outlets, malls, or shopping festivals to attract footfall.
• Promote consumer durables and electronics with product visuals and festive season offers.
• Advertise upcoming residential or commercial real estate projects targeting Bhubaneswar's expanding population.
• Run awareness campaigns for educational institutions, skill development programs, or online learning platforms.
• Feature automotive brands with new model launches, test drive invitations, or dealership locations.

Important Note

The estimated daily vehicle traffic, footfall, and weekly unique reach figures provided above are approximate estimates for the surrounding Tamando locality in Bhubaneswar. These are not direct measurements of the hoarding's performance and should be used for planning purposes only. Actual campaign performance may vary based on creative quality, seasonality, and market conditions.