Overview

This hoarding is located on Jagamara Main Road in Bhubaneswar, Odisha, facing towards Khandagiri. The location connects the residential and commercial pockets of Jagamara with the historic and tourism-focused Khandagiri area, known for ancient Jain caves and religious significance. This arterial road serves as a key connector between residential clusters, educational institutions, healthcare facilities, and commercial establishments in the western part of Bhubaneswar.

Location Highlights

Jagamara Main Road is a well-established locality in Bhubaneswar, characterized by a mix of residential apartments, local markets, schools, hospitals, and commercial outlets. The road connects multiple neighborhoods and serves as a transit route for commuters traveling between Khandagiri, Nayapalli, and other parts of the city. The area experiences steady vehicular movement throughout the day, particularly during morning and evening hours when office-goers, students, and local shoppers are on the move. The proximity to Khandagiri adds a tourism dimension, with visitors heading to the heritage site contributing to the traffic flow. The surrounding locality includes a moderate density of retail shops, banks, clinics, and small businesses, making it a functional urban corridor.

Traffic & Footfall Insights

Estimated Daily Vehicle Traffic: Approximate estimates suggest 25,000–50,000 vehicles/day on this arterial road, including two-wheelers, cars, autos, and commercial vehicles.

Estimated Daily Footfall: The surrounding locality may experience 3,000–8,000 pedestrians/day, primarily comprising local residents, shoppers, students, and visitors to nearby establishments.

Peak Activity Periods: Traffic peaks during 8:00 AM–10:00 AM and 5:30 PM–8:00 PM on weekdays, coinciding with office and school commutes. Weekend traffic increases slightly due to local shopping and tourism activity near Khandagiri.

Primary Audience: Middle-class families, working professionals, students, local business owners, daily commuters, and occasional tourists visiting Khandagiri.

Advertising Potential: This location offers consistent visibility to a local and transit audience. The road's connectivity and steady traffic make it suitable for brands targeting residential consumers, education, healthcare, retail, and financial services.

Hoarding Specifications

• Dimensions: 25 ft (width) × 20 ft (height)
• Total Display Area: 500 sq. ft.
• Monthly Price: ₹47,500
• Property Type: Hoarding
• Lighting: Non-Lit
• Visibility: Clear frontal visibility for vehicles traveling towards Khandagiri
• Suitable Advertisement Size: Full-canvas creative recommended for maximum impact

Best Suited For

• Real estate developers and housing projects
• Educational institutions and coaching centers
• Healthcare facilities and diagnostic centers
• Banking and financial services
• Retail brands and FMCG products
• Local service providers
• Automotive showrooms

Why Choose This Hoarding?

• Located on a key arterial road connecting residential and commercial areas in western Bhubaneswar
• Consistent daily traffic from local commuters and transit vehicles
• Good visibility for vehicles moving towards the Khandagiri heritage site
• Suitable for long-term brand presence in a stable, established locality
• Cost-effective option for brands targeting local and middle-class audiences
• Proximity to residential clusters ensures repeated exposure among local residents

Campaign Suggestions

• Promote residential projects or property investments targeting Bhubaneswar's growing urban population
• Launch awareness campaigns for healthcare services, clinics, or diagnostic centers
• Advertise educational institutions, skill development programs, or coaching classes
• Build brand recall for retail chains, FMCG products, or consumer durables
• Highlight financial services, insurance products, or banking offers for working professionals

Important Note

Traffic, footfall, and reach figures provided above are approximate estimates based on the characteristics of the surrounding locality. These are not measured statistics specific to this hoarding. Reliable public measurements are unavailable. Actual exposure may vary based on road conditions, seasonal factors, and urban development changes.