Overview

This 20 ft × 10 ft non-lit hoarding is located in Chandikhol, Jajpur district, Odisha. Chandikhol serves as a strategic junction town along National Highway 16 (formerly NH-5), connecting Bhubaneswar to Kolkata. The locality functions as an important transit point with a mix of commercial establishments, educational institutions, and residential areas. This hoarding offers brands an opportunity to engage with both local residents and intercity travelers passing through this busy corridor.

Location Highlights

Chandikhol is positioned along the NH-16, one of eastern India's busiest national highways. The town serves as a gateway to several interior districts of Odisha and experiences consistent vehicular movement throughout the day. The surrounding area includes local markets, eateries serving highway travelers, fuel stations, and educational institutions. Being a junction town, Chandikhol attracts both commercial and passenger traffic heading toward Cuttack, Bhubaneswar, Paradip Port, and other industrial zones in Jajpur district. The locality also has a railway station on the Howrah-Chennai main line, adding to its connectivity profile.

Traffic & Footfall Insights

Estimated Daily Vehicle Traffic: Approximate estimates suggest 35,000–65,000 vehicles/day along this national highway corridor, including trucks, buses, private cars, and two-wheelers.

Estimated Daily Footfall: The surrounding locality may experience 3,000–8,000 pedestrians/day, primarily near commercial zones, the railway station, and market areas.

Peak Activity Periods: Traffic peaks during 6:30 AM–9:30 AM and 4:00 PM–7:00 PM when local commuters and commercial vehicles are most active. Long-distance highway traffic remains steady throughout the day and evening.

Primary Audience: Intercity travelers, truck drivers, local shoppers, students, small business owners, and families residing in Chandikhol and nearby villages.

Advertising Potential: The hoarding's location along NH-16 provides excellent exposure to highway traffic. Non-lit hoardings perform well during daylight hours, making this suitable for brands targeting daytime commuters and travelers. The ₹10,000 monthly price offers cost-effective visibility for regional and national advertisers.

Hoarding Specifications

• Dimensions: 20 ft (width) × 10 ft (height)
• Total Display Area: 200 sq. ft
• Monthly Rental Price: ₹10,000
• Property Type: Hoarding
• Lighting: Non-Lit (daylight visibility)
• Visibility: Clear sightlines for highway traffic
• Suitable Advertisement Size: Full hoarding coverage recommended for maximum impact

Best Suited For

• FMCG Brands: Snacks, beverages, packaged foods targeting travelers
• Automotive: Tyres, lubricants, spare parts, vehicle servicing
• Telecom & Digital Services: Mobile networks, payment apps, internet providers
• Healthcare: Hospitals, diagnostic centers, pharmacies
• Education: Coaching institutes, vocational training centers
• Real Estate: Residential and commercial properties in Jajpur and nearby districts
• Financial Services: Banks, insurance, microfinance institutions

Why Choose This Hoarding?

• Located along NH-16, ensuring exposure to consistent intercity and commercial traffic
• Serves as a junction town connecting multiple districts and industrial zones
• Cost-effective monthly price ideal for regional brands and sustained campaigns
• Reaches both local residents and long-distance travelers on the Bhubaneswar-Kolkata route
• Proximity to railway connectivity increases audience diversity
• Suitable for product launches, brand awareness, and directional advertising

Campaign Suggestions

• Highway Traveler Campaigns: Promote roadside eateries, fuel stations, rest stops, or automotive services
• Regional Brand Building: FMCG, telecom, and consumer durables targeting Odisha's semi-urban markets
• Directional Advertising: Guide travelers to nearby tourist spots, industrial parks, or commercial establishments
• Healthcare Awareness: Promote hospitals, clinics, or health insurance to families and working professionals
• Educational Outreach: Advertise schools, colleges, or skill development programs to students and parents

Important Note

The traffic, footfall, and weekly unique reach figures provided are approximate estimates for the surrounding locality based on its highway location, commercial profile, and connectivity. These are not measured statistics specific to this hoarding. Reliable public measurements for individual hoarding performance are unavailable. Actual campaign reach may vary based on hoarding visibility, seasonal traffic patterns, and advertisement design quality.